About

• Clio is more than just a tech company–we are a global leader that is transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice. Summary: We are currently seeking a Senior Editor and Content Strategist (SEO) to join our SEO Content Team in Vancouver or Toronto. What your team does: The SEO Content Team at Clio is responsible for driving the majority of organic traffic to the website. From blog posts, to hub resources, to optimizations of our product and feature pages, this team has a major impact on Clio’s main web property, and a major impact on the business. Who you are You’re a seasoned editor‑writer and data‑driven SEO strategist. Long‑form blogs, product pages, thought‑leadership reports, you’ve polished them all, matching voice, tone, and intent while weaving in keyword strategy that wins snippets and drives pipeline. BrightEdge, GA4, Search Console, and Looker are your command centre; you turn dashboards into clear road‑maps and measurable wins. You thrive on collaboration, translate stakeholder asks into crisp briefs, and mentor writers to elevate craft. Impact over perfection is your mantra, but your sharp eye catches every misplaced comma. Most of all, you’re curious: you want to see how each edit, optimisation, and fresh draft moves rankings, traffic, MQLs, and revenue. What you’ll work on Edit & coach: Line‑edit 6‑8 articles/month and provide actionable feedback to elevate voice, structure, and legal accuracy. Write flagship pieces: Own the pen on high‑impact content (e.g., data reports, cornerstone guides, key product/feature pages) when projects require a lead author. Surface SEO insights: Run quarterly deep‑dives using BrightEdge, Semrush, GA4, and GSC to identify opportunity gaps and create an optimisation backlog. Execute optimisation roadmap: Deliver quick‑win updates (schema, SERP‑feature captures, internal‑link refreshes) that lift traffic and conversions. Partner cross‑functionally: Work closely with our blog content strategist on calendar planning, and with Demand Gen, Brand, and SEM to align paid & organic search strategies. Champion best practices: Document and disseminate SEO + editorial standards across the wider marketing org. What you may have Post‑secondary education in communications, journalism, English, or similar. 7+ years owning SEO content programmes for a brand, including both creation and optimisation. Proven ability to prioritise SEO bets via data analysis (BrightEdge/Semrush) and business impact scoring. Hands‑on experience structuring page copy site‑wide for maximum SERP visibility and user intent satisfaction. Comfort working with SEM, UX, product marketing, PMs, and other channel owners. Track record running complex projects calmly and delivering on deadline. Exceptional communication skills to keep distributed teams aligned on SEO projects and strategy. "Superhuman" attention to detail—you are the first and last line of defence against typograph1cal errorz. Serious bonus points if you have B2B SaaS or tech‑sector experience. SEM/PPC campaign knowledge. Background in the legal industry (JD, paralegal certificate, or legal‑audience writing). A portfolio demonstrating how your strategy, writing, and optimisation delivered traffic, ranking, lead, or backlink growth. What you will find here: Compensation is one of the main components of Clio’s Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture. Some highlights of our Total Rewards program include: Competitive, equitable salary with top-tier health benefits, dental, and vision insurance Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, and Dublin) to be in office minimum 2 days per week on our Anchor Days. Flexible time off policy, with an encouraged 20 days off per year. $2000 annual counseling benefit RRSP matching and RESP contribution Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years The full salary range* for this role is $93,900 to $110,500 to $127,100 CAD.Please note salary bands may differ based on location and local currency. Additionally, benefit offerings may differ depending on the employee's location. *We aim to hire all candidates between the minimum and the midpoint of the full salary range. We reserve the midpoint to the maximum of the salary band for internal employees who demonstrate sustained high performance and impact at Clio. The final offer amount for this role will be dependent on individual experience and skillset of the candidate. Please note there are a separate set of salary bands for other regions based on local currency. Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility Our team shows up as their authentic selves, and are united by our mission. We are dedicated to diversity, equity and inclusion. We pride ourselves in building and fostering an environment where our teams feel included, valued, and enabled to do the best work of their careers, wherever they choose to log in from. We believe that different perspectives, skills, backgrounds, and experiences result in higher-performing teams and better innovation. We are committed to equal employment and we encourage candidates from all backgrounds to apply. Clio provides accessibility accommodations during the recruitment process. Should you require any accommodation, please let us know and we will work with you to meet your needs. Learn more about our culture at clio.com/careers Disclaimer: We only communicate with candidates through official @clio.com email addresses. About Clio At Clio, we are on a mission to transform the legal experience for all. As the world's leading provider of cloud-based legal software, we provide lawyers with low-barrier, affordable solutions to manage and grow their firms more effectively, more profitably, and with better client experiences. Through the cloud, we believe that we can help create a more inclusive legal community and a more equitable legal system. We are an award-winning team that has been recognized as one of Canada’s Best Managed Companies, Canada’s Most Admired Cultures and has topped Fast Company’s list of Most Innovative Companies. In line with our mission, we’ve been up to some big things, including becoming a multi-product company, launching a $1 million COVID-19 Legal Relief Initiative, and most recently, securing a US$110M Series E funding round and a USD $1.6B valuation. This is a historic moment in the growth of legal technology! As the first legal practice management unicorn globally, and one of only a handful of Canadian unicorns, this is only the beginning. If you’ve ever wanted to do the best work of your career, while having a meaningful impact in the lives of others, then Clio is the place for you.