About

• Company Description
• Vention helps some of the most innovative manufacturing companies automate their production floor in just a few days. Vention's online-first manufacturing automation platform (MAP) enables its clients to design, automate, order, and deploy manufacturing equipment directly from their web browser.

Vention is headquartered in Montreal, Canada, with offices in Berlin and Boston, and is used in over 3,000 factories on 5 continents. As one of Canada’s Most Admired Cultures and Great Place to Work, we are a performance driven culture that cares deeply about happiness. We like ambitious goals, facts & data, and constructive debates. But at the same time, we know that we can’t repeatedly push ourselves if we are not surrounded by an uplifting and caring work environment. Those two sides of our culture, feed each other and are safeguarded with the same level of attention. Our values & principles include

• We make our clients successful - we do what’s right for our customers, even when it makes our roles more challenging.
• We execute and deliver - we set ambitious goals for ourselves and are energized about meeting them.
• We debate, then commit - we challenge our own perspectives and ideas in pursuit of the best solutions.
• We innovate to inspire - we value innovation in products, user experiences, and business practices.
• We collaborate to achieve more - we work as one team to achieve more than we would on our own.
• We empower our people to reach their full potential - we hold ourselves to high standards but know when to celebrate progress & achievements
• Job Description
• We are seeking a dynamic Product Marketing and Management leader to drive the growth, positioning, and market success of Vention’s Application and Hardware products. This role combines strategic product management with creative marketing execution, ensuring our products not only meet customer needs but also outshine the competition.

What you'll do

• Product Marketing & Go-to-Market Strategy
• Own product marketing for Vention’s Application and Hardware portfolio, crafting compelling technical messaging, value propositions, and marketing collateral.
• Define and execute go-to-market strategies for new product launches, including target audience identification, channel selection, campaign design, co-marketing opportunities, and ongoing engagement strategies.
• Develop and communicate clear product strategies aligned with Vention’s overall objectives, ensuring products drive customer value and business growth.
• Lead all marketing deliverables in the product launch process, maintaining momentum and relevance throughout the product lifecycle.
• Drive demand for existing products through continuous optimization of messaging, collateral, and campaigns.
• Product Management & Competitive Intelligence
• Collaborate with Product Managers to monitor competitive products and go-to-market strategies, staying abreast of industry trends and customer feedback to inform decisions.
• Partner with Sales stakeholders to benchmark products and provide pricing guidance for Vention’s Application offerings.
• Contribute market insights to the Annual Product Roadmap and Quarterly Product Review (QPR), influencing new product investments.
• Marketing Communications & Thought Leadership
• Serve as the technical authority within the marketing team, providing guidance on messaging, copywriting, visual selection, and campaign execution.
• Brief and review brand support activities across social media, email, website updates, and other communications channels.
• Support events, tradeshows, and content initiatives with product and industry expertise.
• Apply strong analytical skills to evaluate patterns, conduct AB testing, and leverage user feedback for continuous product and experience improvement.
• Collaborate with Sales Enablement to equip Account Executives with clear product messaging, competitive positioning, and objection-handling tools.
• Deliver persuasive presentations and storytelling that effectively communicate product value to internal and external stakeholders.
• Qualifications
• Bachelor’s degree in Marketing, Business, Engineering, or a related field; MBA or advanced degree is a plus.
• 3+ years of experience in product marketing, preferably in B2B technology, hardware, or industrial applications.
• Proven experience leading successful go-to-market strategies and product launches.
• Strong understanding of product positioning, messaging, and value proposition development.
• Experience conducting competitive analysis and using market intelligence to drive product strategy.
• Excellent written, verbal, and presentation skills, with the ability to translate technical concepts into compelling messaging.
• Strong analytical skills and experience leveraging data, AB testing, and customer insights to optimize marketing campaigns.
• Ability to collaborate cross-functionally with product management, sales, design, and engineering teams.
• Experience managing marketing collateral, campaigns, events, and content initiatives.
• Highly organized, self-motivated, and able to thrive in a fast-paced, dynamic environment.
• Additional Information
• How We Take Care of You
• Flexible paid time off and remote work policies.
• Complimentary beverages and snacks so that you are fuelled and ready for your day.
• Global comprehensive health plans so you feel your best.
• Career growth opportunities. Your future matters.
• Fun-filled social events curated based on diverse interests for our team to celebrate together. From sponsored sports teams to trivia nights.
• Time off to volunteer and give back to your community.
• What to Expect in Your Interview
• Initial Call
• Meet the Team
• Challenge
• On site interview
• Decision & Offer
• ‍Commitment to Equal Employment Opportunity
• Our culture is an uplifting environment for high achievers. The fast-paced, high-performance environment will give you the opportunity to build products, processes and strategies that will have a lasting impact.
• When you join Vention, you join a team of professionals with a diverse variety of experiences, backgrounds, and perspectives. Together, we strive to nurture a supportive and inclusive work environment for all. We push each other to achieve extraordinary results and forge long term relationships as a result of the intensity and passion.
• We’re passionate about helping you do your best work. Claim your seat and find out what you can do!
• If you're unsure if your experience perfectly matches our job posting, we encourage you to apply anyway. We are happy to chat and get to know you better while you can understand the role as well.