Marketing and Content Specialist for Rural Internet Provider

Marketing and Content Specialist for Rural Internet Provider

Marketing and Content Specialist for Rural Internet Provider

Upwork

Upwork

Remote

7 hours ago

No application

About

Here's a stronger version: Social Media & Content Executor Needed for Rural Nova Scotia Internet Provider (Strategy Ready, Need Skilled Hands) We're a rural RSP serving communities across Nova Scotia, and we're starting fresh with our marketing execution. We have a solid strategy and established brand guidelines—what we need is someone who can bring them to life consistently and effectively. What You'll Be Doing: Execute planned social media campaigns across Facebook, Instagram, and LinkedIn Create engaging posts that resonate with rural communities (outages, service updates, community wins, tech tips) Write and publish monthly blog posts and newsletters Manage content calendar and maintain posting consistency Monitor engagement and provide simple monthly performance reports Respond to comments/messages in our brand voice You're a Great Fit If You: Have a portfolio showing social media work for service-based or regional businesses Understand (or can quickly learn) rural customer challenges and community dynamics Can take brand guidelines and run with them without needing constant creative direction Are comfortable working independently but communicate proactively Can turn technical topics (internet speeds, reliability, infrastructure) into relatable content Have experience with modest budgets and organic growth strategies What We Provide: Complete brand guidelines and content strategy Access to our team for technical information and local insights Clear expectations and approval workflows Project Details: Start with a 30-day paid trial to ensure we're a good match Ongoing monthly retainer for the right person Remote work, but familiarity with Maritime Canada is a plus To Apply: Please share: Your portfolio with 2-3 examples most relevant to service businesses or regional/community marketing A brief note on how you'd approach marketing for a rural internet provider Your monthly rate for approximately [X hours/deliverables per month] We've had a marketing team that hasn't delivered—we're looking for someone reliable who can execute well and help us build trust in the communities we serve.