About

Project Title: Lead Generation and E-commerce Landing Page for New Product Launch Project Overview: We are a small business launching a new product line and need a simple, yet effective, lead-generation and e-commerce landing page. This website will serve two primary purposes: Lead Capture: To collect email addresses for future marketing efforts. Product Sales: To allow customers to purchase a single product directly from the page. The goal is to quickly test the market and validate our product idea without building a full-scale website. Key Requirements: Platform: The site should be built on a common platform like WordPress (with a page builder like Elementor or a similar tool), Webflow, or a simple static site generator so we can easily edit content and manage the site ourselves after launch. Please specify your preferred platform in your proposal. Design: The design should be clean, modern, and mobile-responsive. We need a single-page layout that includes the following sections: Hero Section: A captivating headline, a brief description of the product, and a clear call-to-action (CTA) button. Features/Benefits Section: A few sections highlighting the key features and benefits of our product (e.g., product images, bullet points, testimonials). E-commerce/Purchase Section: An area where users can select a product option (e.g., a single size/color or audiobook format) and add it to a simple cart. This should integrate with a payment gateway. Lead Capture Section: A simple form to collect the user's name and email address. This should integrate with a service like Mailchimp or ConvertKit. Contact/Footer Section: Basic contact information and social media links. Functionality: E-commerce: The ability to sell a single product. The payment gateway should be easy to set up, with Stripe or PayPal as preferred options. We do not need a complex shopping cart system; a simple "buy now" button or single-item checkout is sufficient. Lead Generation: The email capture form must be functional and integrated with an email marketing service. Analytics: Basic integration with Google Analytics to track page views and conversions. CMS (Content Management System): The final product must be easy for us to update content (text, images, prices) without coding knowledge. Deliverables: A fully functional, live website. All source files and assets. Clear instructions or a short video on how to update content. Timeline: Please provide an estimated timeline for completion in your proposal. Budget: Please provide a detailed quote based on the project requirements. To Bid: Please include a few examples of your previous work, particularly any landing pages or simple e-commerce sites. Briefly explain your proposed technology stack and how you plan to approach this project to meet our needs efficiently.