GTM Engineer

GTM Engineer

GTM Engineer

The Growth Center

Canada

7 hours ago

No application

About

  • The Growth Center is high-growth Business Development Firm serving B2B SaaS companies, led by CEO Ryan Schnitzler.
  • We are building a team of A-players to join us on the journey to make a positive impact in the B2B business world.
  • We are passionate about bringing the best possible results every single day for our customers.
  • That’s why we’re looking for our newest GTM Engineer to join our fast-growing client fulfillment team.
  • The Go-to-Market (GTM) Engineer role is a key position within our client fulfillment team, responsible for powering the execution of outbound marketing campaigns through the use of tools like Clay, LinkedIn, Apollo, EmailBison, and HeyReach.
  • As a GTM Engineer, your role is to build and manage high-quality lead lists, enrich data, write outreach scripts, and launch targeted Outbound Campaigns that generate qualified leads for our clients.
  • You’ll be the technical operator behind the scenes—owning the setup and execution of campaigns, ensuring clean and accurate data, and collaborating closely with Account Managers to deliver results.
  • This is a highly strategic and hands-on role for someone who understands outbound marketing, is obsessed with cold email lead generation, and wants to directly impact client revenue.
  • You will be trained on our proven frameworks, but we’re looking for someone who can take ownership of results, adapt quickly, and help scale our outbound engine.
  • If you love cold email lead generation, LinkedIn outreach, working in tools like Clay and Apollo, and want to be part of a high-performance team helping top B2B SaaS companies grow—then this is the role for you.

As a Go-to-Market Engineer, you will be responsible for

  • Creating prospecting & list building workflows combining multiple data sources to build high-quality lead lists for Email and LinkedIn campaigns.
  • Living in Clay daily to utilize data scraping, AI, enrichment, and campaign orchestration, to increase the ROI of our outbound campaigns.
  • Evaluating campaign performance and recommend optimizations to help achieve our campaign KPIs and improve lead quantity.
  • Enriching company & prospect lists in Clay with additional information (e.g. what tech stack a prospect is using)
  • Copywriting outreach scripts for email and LinkedIn campaigns.
  • Monitor inbox health, reply rates, and campaign metrics to continuously optimize results.
  • Interacting with clients on Slack and on weekly strategy calls, alongside the Account Manager who will be managing on the project.
  • Uploading copy and lead data into campaigns each week in EmailBison and ensuring they are launched on time for the clients you are managing.

Here is what makes you a fit for this role

  • • Expert knowledge of using Clay for list building, data enrichment, and uploading lead lists into campaigns
  • • At least 1-2 years of relevant work experience in Data & List Building
  • • Data scraping proficiency and ability to understand how to build workflows using multiple data sources (e.g. Google Maps, Apify, Serper, LinkedIn, Apollo, etc.)
  • • Being well-versed in prompt engineering and AI models
  • • Experience with LinkedIn Sales Navigator, EmailBison/SmartLead, Apollo, Hubspot, and the latest AI Sales tools
  • • Ability to write high-converting email and LinkedIn outreach scripts that turn cold prospects into warm leads
  • • Knowledge on how to connect APIs to Clay to gather data
  • • Experience launching and managing outbound campaigns across email and LinkedIn to generate leads
  • • Organized and confident in your ability to own client results and outbound campaign performance
  • Competitive Base Compensation
  • Bonuses based on KPIs being met
  • Community-driven culture
  • Fully Remote working
  • Respectful work environment
  • Education, training, and skill development
  • The opportunity to make a positive impact