Google Ads + Tag Manager Specialist Needed for Tech Recruiting Firm (Toronto / Canada) Lead Gen

Google Ads + Tag Manager Specialist Needed for Tech Recruiting Firm (Toronto / Canada) Lead Gen

Google Ads + Tag Manager Specialist Needed for Tech Recruiting Firm (Toronto / Canada) Lead Gen

Upwork

Upwork

Remote

2 hours ago

No application

About

Description: We are CorGTA, a technology recruiting firm based in Toronto, serving clients in Ontario and across Canada. We want to run a Google Ads search campaign targeting people searching for tech recruiting firms, tech recruitment, IT staffing, etc. We need someone to set up, manage, monitor, and optimize the campaign, plus the tracking via Google Tag Manager / GA4. Responsibilities: - Setup Google Ads search campaigns (Toronto + Canada geo targeting) - Keyword research & negative keyword list - Ad group / responsive search ad copywriting & testing - Use ad extensions (callouts, sitelinks, structured snippets, etc.) - Conversion tracking with Google Tag Manager & GA4 (form fills, contact clicks) - Budget & bid management (CPC, CPA) - Weekly / biweekly reporting with recommendations - Ongoing optimization (search term reviews, adjusting bids, pausing underperforming keywords, etc.) Must-Haves / Qualifications: - Proven experience running Google Ads campaigns (especially in Canada) - Skilled with GTM + GA4 + setting up conversion tracking - Good copywriting skills - Ability to show case studies / examples of similar work - Transparent reporting and communication Budget & Timeline: - Project begins ASAP - Initial setup phase, then monthly management Please propose: your hourly rate or fixed fee, and expected deliverables within first 30 days Extra Bonus: If the freelancer has worked with tech recruiting, staffing, B2B, or professional services industries, that’s a plus **We want to do a small test first (e.g. setup + 1-2 weeks of optimization) before committing long term**