Google ads manager for Strategy Game Website
Upwork

Remote
•4 hours ago
•No application
About
Looking for an experienced Google ads manager to help acquire more players for our online strategy game website. • Responsibilities include restructuring Google Ads, setting up tracking, and launching test campaigns with a focus on ROI. • Clean up and restructure my old Google Ads account (remove/organize legacy campaigns, set up a simple, clear structure). • Set up proper tracking (GA4 / Tag Manager / conversions / events) so we can measure lead quality and in-game behavior (e.g., sign-ups, starting games, returning players). • Launch and optimize small-budget test campaigns on Google (and optionally Facebook/Meta) with a strong focus on ROI and learning, not high spend. Bonus points if you can setup a basic testing roadmap (keywords/audiences, creatives, landing page suggestions) suited to a low initial budget, and optimize it over time.





