About

Join us, be part of more. We’re so much more than an energy company. We’re a family of brands revolutionising how we power the planet. We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn’t rely on fossil fuels whilst living our powerful commitment to igniting positive change in our communities. Here, you can find more purpose, more passion, and more potential. That’s why working here is #MoreThanACareer. We do energy differently - we do it all. We make it, store it, move it, sell it, and mend it. About your team: At British Gas, our mission is to sell it and mend it. We’ve been powering the UK’s homes and businesses for over 200 years – but supplying energy is just part of what we do. We’re making the UK greener and more energy efficient, getting closer to Net Zero. By using clever tech like thermostats, heat pumps, solar panels and EV chargers, we’re making it cheaper and easier for our customers to reduce their carbon-footprint. About your role: At British Gas, we’re redefining the way our customers experience energy and home services. At the heart of this transformation is our Membership proposition - a customer-centric scheme designed to reward, engage, and build lasting relationships with our customers. We’re looking for a commercially-minded, analytical, and customer-obsessed Digital Product Manager to lead and evolve our Membership offering. You’ll drive the strategy, performance, and optimisation of our membership proposition, collaborating across digital, commercial, marketing, and customer experience teams to deliver maximum value for both our customers and the business. Responsibilities of the role: Own the end-to-end performance of the Membership product, with a focus on acquisition, engagement, retention, and lifetime value. Define and deliver the Membership strategy and roadmap, ensuring alignment with broader business goals and customer needs. Continuously improve the digital customer experience across touchpoints—simplifying sign-up, driving engagement, and enhancing perceived value. Leverage data and insights to identify new opportunities, refine features, and inform key product decisions. Lead conversion rate and engagement optimisation initiatives, with a focus on metrics such as active member growth, churn reduction, and Net Promoter Score (NPS). Champion a test-and-learn approach, using A/B testing, user feedback, and behavioural data to iterate on product features and experiences. Monitor market trends and competitor loyalty programs to stay ahead of the curve and identify partnership or feature opportunities. Collaborate with teams across legal, compliance, commercial, digital, and customer support to ensure new features and enhancements are impactful and scalable. Drive a culture of customer-first thinking, transparency, and agile delivery within your squad and stakeholder groups. Support the development of cross-functional teams, ensuring everyone is aligned, empowered, and working towards shared goals. Here's what we’re looking for: Proven experience as a Digital Product Manager, ideally with a focus on loyalty, subscription, or membership-based products. Strong understanding of customer lifecycle management, retention strategies, and digital product performance metrics. Experience in conversion optimisation, customer engagement strategies, and delivering high-quality digital experiences. Comfortable with customer research, testing methodologies (A/B, MVT), and using feedback to drive improvements. Knowledge of CRM, digital marketing, and customer segmentation is a plus. Familiarity with tools such as Adobe Analytics, Salesforce, or equivalent platforms preferred. Excellent stakeholder management and cross-functional collaboration skills. Agile mindset, with experience in iterative product development and continuous improvement. Strong commercial acumen, with the ability to connect customer experience improvements to business outcomes. Passionate about loyalty, customer value, and delivering experiences that genuinely make a difference. Why should you apply? We’re not a perfect place – but we’re a people place. Our priority is supporting all of the different realities our people face. Life is about so much more than work. We get it. That’s why we’ve designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too. Visit the link below to discover why we’re a great place to work and what being part of more means for you. https://www.morethanacareer.energy/britishgas If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a better you, then come and find your purpose in a team where your voice matters, your growth is non-negotiable, and your ambitions are our priority. Help us, help you. We would love for you to share any information about yourself throughout our recruitment process so that we can better understand you and help shape your journey. We’re a family of brands revolutionising how we power the planet. When it comes to energy, no one does it like us. We make it, store it, move it, sell it and mend it. We’re made up of 12 different businesses, but united by our purpose as Centrica. We’re energisers. Our journey to a greener, fairer future is powered by individuals like you. Through innovative green products, intelligent energy solutions and developing smarter ways to use and save energy, we’re not just part of the energy transition, we’re leading it. Our commitment goes beyond sustainability. Together we’re bringing our collective energies to create positive change in our local communities. If you immerse yourself in our fight to change tomorrow, you might just find your why. We’re looking for people to add to our culture – not fit in with it. We're building a community where you can be unapologetically you, where differences are celebrated, and where everyone can belong. Real inclusivity also means supporting the different realities our people face. That’s why we have the UK’s best Carers Policy and are continually building our approach to flexibility and wellbeing. Of course, we love having fun too. We’re a people place after all.